All Design articles
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ArticleProAmpac helps develop spouted refill pouch for pest control product
ProAmpac and ScottsMiracle-Gro have unveiled a spouted refill pouch for the Ortho Home Defense Max pest control product, said to utilize 90% less plastic while optimizing the pack for e-commerce.
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ArticleSpotlighting five steps forward for sustainable packaging in 2025
In the spirit of our #30WildPackagingWins campaign, which counts down the days until the Sustainable Packaging Summit, we shine a spotlight on five packaging innovations that have resonated most strongly with our readership in 2025.
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ArticleWhat the biggest packaging conversations really show us
In this article, LinkedIn’s biggest packaging design influencer, Lisa Cain, unpacks the themes and stories that have impressed her the most in recent months.
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ArticleShiseido bottles cosmetics with refillable LiquiForm container to cut plastics
Shiseido is extending its use of LiquiForm blow moulding and filling technology to make a refillable pump dispenser pack for cosmetics – a move set to eliminate around 56% of plastic and lower CO2 emissions by around 48%.
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Article‘Retail-ready’ one-piece case doubles as high-grip transit and display pack
Aagard and Energizer have collaboratively designed a one-piece, ‘retail-ready’ case to hold products in place both in transit and on the shelf – supporting various packaging formats, ranging from stand-up pouches to hang-tab cartons.
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ArticleNestlé’s digital twin service redesigns packs for new formats and campaigns
Nestlé’s new AI-powered, in-house service utilizes digital twins to digitally adjust or localize packaging for seasonal campaigns, channel-specific formats like e-commerce and digital media, and other redesign requirements.
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ArticleAsahi floats real lemons inside drink cans using CO2 released by opened lid
Asahi has harnessed the release of carbon dioxide when opening its Mirai no Lemon Sour beverage can to float real lemon slices to the surface of the drink, targeting a ‘unique sensory experience’.
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ArticlePUMA records 99.5% paper packaging and zero plastic bags in latest report
In its 2024 Sustainability Report, PUMA claims to have achieved 99.5% paper packaging, derived 99% of its paper and cardboard from recycled or FSC-certified sources, sold zero plastic shopping bags in-store, and eliminated single-use plastics from its global offices.
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ArticleBain & Company report predicts 30% increase in sustainable luxury packaging solutions
Bain & Company has published a new report on luxury packaging in collaboration with Fedrigoni Group, projecting that within the next three years, more than 30% of all luxury packaging sales are expected to use sustainable solutions.
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ArticleHasbro faces criticism for ‘overpackaged’ Dungeons & Dragons dice box
The box for Hasbro’s Dungeons & Dragons Adventure Dice Set has kicked off a conversation about excessive packaging for small products; but the pack’s size, decoration, and interactive elements may serve a purpose in a crowded market.
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ArticleAnnouncing the finalists of Packaging Europe’s Sustainability Awards 2025!
After another year of top-tier entries across the board, the first round of judging has come to a close – now the international, expert jury of the world’s most prestigious sustainable packaging competition reveals the finalists of the Sustainability Awards 2025!
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ArticleLawsuit alleges that Aldi ‘blatantly copies’ Mondelez snack packaging
Mondelēz International has filed a lawsuit against Aldi, alleging that the packaging designs for several of its private-label products infringe trademarked visual properties and harm the reputation of several Mondelēz brands.
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Article‘Too similar’ Nintendo Switch boxes spark heated debate over console’s success
After the box for Nintendo’s new Switch 2 was revealed, consumers have fiercely debated whether its similarities with a previous model’s packaging, or its ‘boring’ design, could jeopardize the console’s commercial success.
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ArticleLimited-edition Cadbury packs change colour and reveal designs in the fridge
Cadbury’s new, limited-edition chocolate range will feature a cold-activated wrapper that changes colour and reveals hidden designs when stored in the fridge.
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ArticleMono-material pump implemented into Waitrose’s ‘recyclable’ handwash bottle
Waitrose has introduced a mono-material pump to its own-brand handwash range, aspiring for a fully home-recyclable pack that keeps over 75,000 packaging components out of landfill every year.
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ArticlePepsiCo revisits plastic packaging targets due to ‘external factors’
Citing roadblocks outside its control, PepsiCo has scaled back its packaging targets for 2030, switching its 20% virgin plastic reduction goal to a 2% year-on-year decrease and removing biodegradability from the scope of its sustainable design goals.
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ArticleRecyclable ‘squeezed dropper’ for skincare oils targets one-handed use
UKPACK has developed a recyclable ‘squeezed dropper’ for skincare oils and serums, designed for precise, one-handed product application and compatible with up to 50% PCR.
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ArticleRecyclable, ovenable and microwave-safe paper tray trialled at M&S
Marks & Spencer is trialling a recyclable paper fibre tray for the M&S Fiery Chicken Tikka Masala product, suitable for both ovens and microwaves.
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ArticleStandards agencies discourage ‘ocean-bound’ plastics in food-contact packs
The Food Standards Agency and Food Standards Scotland urge businesses to avoid using plastics recovered from open environments, including ‘ocean-bound’ plastics, in food-contact packaging, citing insufficient evidence to guarantee their safety.
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ArticleThe Brief: Getting packaging design right in 2025
Packaging design has never operated in isolation, but in 2025 the pressure to get it right is sharper than ever. Sustainability targets are tightening, budgets are under scrutiny, and consumers are better informed. So, how can companies get it right? Smurfit Westrock’s Lisa Cain tells us everything we need to know.