All Design articles – Page 8
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Article7UP reflects new branding in redesigned bottles and cans
In the first major overhaul of its branding in seven years, 7UP is redesigning its bottles and cans to coincide with the new, ‘comedic’ shift in its brand identity.
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ArticleHow does the EU Circular Economy Package impact your packaging?
With the European Commission seeking to tackle a potential 19% increase in packaging waste by 2030, the EU Circular Economy Package is changing the way that packaging is produced in Europe. What implications does this have for industry players, and what can we expect going forward? Jenny Stanley, managing director and founder of Appetite Creative, tells us more.
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ArticleRecyClass updates Design for Recycling Guidelines and Recyclability Evaluation Protocols
RecyClass has updated its Design for Recycling Guidelines and Recyclability Evaluation Protocols in line with recent developments in packaging features and recycling technologies.
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ArticleWinners of WorldStar Awards 2023 announced by World Packaging Organisation
The World Packaging Organisation has announced the 228 winners of its WorldStar Awards 2023, including nominees under the new Gift Packaging, Digital Packaging, and Accessible Packaging categories.
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ArticleJBM Packaging unveils customisable paper pack featuring biodegradable film window made from renewable fibres
JBM Packaging has launched EcoView, a plastic-free, windowed paper pack which uses a clear biodegradable film made from wood and cotton-seed fibres.
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ArticlePepsiCo and Simonds Farsons Cisk reveal first redesign for Pepsi-Cola glass bottle portfolio in 27 years
PepsiCo has worked alongside Simonds Farsons Cisk plc, bottlers of the Pepsi-Cola portfolio since 1978, to create a bespoke single-serve glass bottle for its Pepsi-Cola, Pepsi Max, 7up, 7up Free, and Mirinda brands in the bottles’ first redesign since 1996.
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ArticleUnette Group pursues plastic reduction with resealable tubes for liquid and paste products
Unette Group has released its Tear n Tuck re-closable tubes in response to traditional screw cap tube solutions, said to reduce weight, cost, and environmental impact with an 80% decrease in plastic.
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ArticleTim Hortons to trial fibre lids for hot beverages and replace single-use plastics with renewable materials
Tim Hortons is seeking to improve its packaging’s recyclability by trialling a fibre alternative to its single-use plastic hot beverage lids, amongst other transitions into renewable and recyclable packaging materials.
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ArticleBerry reduces weight of Milchwerke Schwaben dairy containers by 19%
Berry Superfos has redesigned its 1kg UniPack container, currently packaging Milchwerke Schwaben’s Weideglück brand of yoghurt- and milk-based desserts, to reduce its weight to 35g; this change is thought to improve its efficiency on the filling line and streamline its delivery.
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ArticleWhat brands can do to meet consumers’ expectations for sustainable packaging
As consumers become increasingly cautious about corporate greenwashing, how can businesses put their money where their mouth is and ensure that their packaging aligns with eco-friendly branding? Edward Holden, vice president of Business Development at Equator Design, gives us his answer.
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ArticleShake ‘N Bake updates packaging in effort to save roughly ‘400 tonnes of plastic’ annually
Kraft Heinz household brand Shake ‘N Bake has announced the removal of the plastic ‘shaker’ bag from its products, and is encouraging customers to use a reusable container instead.
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ArticleMars Wrigley rebrand Celebrations packaging
Mars Wrigley brand Celebrations has rebranded its
packaging in an effort to encourage consumers to view the confectionery as a choice all year round, not just at Christmas. -
ArticleIBG and Loveseen collaborate on ‘98% plastic-free’ packaging design for false eyelash line
Innovative Beauty Group has partnered with cruelty-free false eyelash brand Loveseen to develop a new ‘stylish yet sustainable’ packaging design that claims to be around 98% plastic-free.
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ArticlePrinces Group’s Branston Beans packaging undergoes redesign in collaboration with The Brand Nursery
Princes Food Group has worked together with The Brand Nursery to redesign the packaging of its Branston Beans brand to appeal to intergenerational consumers and stand out on supermarket shelves.
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ArticleHow ensuring accessibility improves packaging for everyone
In this article, Howard Wright, executive creative and strategic director UK, IE & Australia at Equator Design, explores how inclusive design can be used to create packaging that not only meets the expectations of disabled customers but can also lead to a better product overall.
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ArticleQuadpack claims to have designed mono-material, refillable, recyclable, and easy-to-use jar for cosmetic goods
Quadpack has announced its New Regula Refill Jar – the reportedly refillable, recyclable, and mono-material jar for beauty products, designed for easy use by consumers.
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ArticleHow the law protects your sustainable packaging innovation
Sustainable progress oftentimes compliments a brand’s marketing, but environmentally friendly packaging innovations can be copied by other companies without the appropriate legal protection in place. Reddie & Grose partner Gillian Taylor and associate Adam Kelvey tell us how patents, trademarks, and registered designs help the industry keep track of and protect unique ideas.
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ArticleHow can the packaging industry engage with disability-led design?
Several consumer goods companies – including high-profile Unilever and Procter & Gamble brands – have unveiled what they refer to as inclusive or accessible packaging designs in the last few years. These companies often assert that they worked with disabled people during the development of the packaging, ...
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ArticleDesign for sustainability: Does the easy dissembling of a product improve its sustainability?
We spoke to Sheri Dillard, director of Engineering Services at Jabil, about designing products with their disposal in mind.
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ArticleWhat has Tesco learned from its reuse trial with Loop?
This summer, Tesco’s reuse trial with Loop officially came to an end. Reflecting on the trial, Tesco has released a report detailing what it has learned, calling for cross-industry collaboration and consumer education to facilitate economies of scale for reuse in the future.