How prepared is the industry for the Packaging and Packaging Waste Regulation?

We recently polled our audience with the question: How well does your company understand the data implications of the new PPWR? While it was positive to see that 28% understood them ‘thoroughly’, 32% understood them either ‘a little’ or ‘not at all’. And yet these demands are unavoidable, which suggests there are going to be a lot of companies playing catch-up. We look at the huge task of data management on the horizon and where to start when it comes to tackling it.