All Consumer Experience articles
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ArticleWhere are the barriers and opportunities for scaling reuse systems?
Hubbub has released a report that draws on interviews with key industry players and a poll of consumers to understand attitudes toward reusable packaging and pathways to scaling reuse solutions. Convenience and cost, education and research, and technology and design are key considerations that the organisation says must be accounted for when it comes to establishing reusable packaging systems at scale.
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Article
Pernod Ricard launches digital label system aimed at responsible alcohol consumption
Pernod Ricard is set to roll out a digital label system across its wine and spirits brands with QR codes that consumers can scan with their smartphones to access information on ingredients, nutritional values, and responsible alcohol consumption.
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Australian winemakers collaborate on launch of flat, 100% rPET wine bottles
Packamama has collaborated with Accolade Wines and Taylors Wines on the Australian market launch of wine bottles made from 100% recycled and recyclable PET with a flatter profile that reportedly allows twice as many bottles to fit in a standard wine case.
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Article
Zero-waste takeaway
What are some of the available reuse solutions for takeaway food and beverages, and how can consumers be encouraged to participate in them in practice?
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Article
Carlsberg to begin consumer trials for next-generation paper-based bottles
Carlsberg Group has announced that the Generation 2.0 Fibre Bottle, which features a new plant-based PEF lining developed with Paboco and the Paper Bottle Community, will be available for sampling by 8,000 consumers and stakeholders across eight pilot markets in Western Europe.
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Article
Silgan Dispensing launches trigger sprayer with plastic spring
Silgan Dispensing has launched a new trigger sprayer, SP05 R, which features a patented plastic spring that enables the whole dispenser to be compatible with PET, PP, and HDPE recycling streams according to RecyClass testing.
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Article
Combining accessibility and aesthetics with packaging typefaces
Brand design agency Lewis Moberly recently worked with Tropic Skincare to develop a new script typeface for packaging intended to be accessible to dyslexic and neurodiverse consumers. Emily Fox, creative director at Lewis Moberly, talks us through the development of Susie’s Script and how to balance accessibility with brand aesthetics.
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Article
Zapvision vision technology and QR code helps visually impaired access product information
Zappar, an AIPIA member which specialises in Augmented Reality (AR) creation, has launched Zapvision technology, which aims to provide access to relevant product information to everyone as a basic right, regardless of their visual ability.
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Article
A look at the driving forces of change in child-resistant packaging
What is driving change in the child-resistant packaging space, and how is industry balancing the need to boost child-resistance while supporting senior populations?
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Article
Digimarc and Sealed Air partner to scale product digitisation via smart packaging
Digimarc Corporation has announced that it will partner with Sealed Air with the aim of bringing product digitisation to markets including e-commerce fulfilment and consumer goods at scale through smart packaging.
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Article
Mondelez offers global first with QR pack codes to access sustainability and wellbeing initiatives
Mondelēz International is piloting a new, on pack QR code for its UK summer promotion with Merlin Entertainments across a range of Cadbury, Oreo and Barny packs.
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Article
A look at safety and compliance for biobased packaging materials
New innovations for biobased packaging materials are announced on an almost daily basis. However, there are many things to consider related to their categorization, compliance, and safety – especially when they are used for packaging foods and beverages.
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Article
New research from Digimarc points to consumer demand for digital traceability solutions
New research from Digimarc Corporation has found that being able to verify the authenticity of a product is important to over 70% of consumers, with almost two-thirds saying that transparency into how and where a product is made is a key part of their purchasing decision. The research points to opportunities for brands to use traceability solutions like QR codes to build consumer confidence.
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Article
Refill trial for own-brand homecare products launched by M&S
M&S will trial refillable own-brand cleaning and laundry products in partnership with Re at six of its stores.
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Article
'Easy open’ range of produce bags with compostable option unveiled by Novolex
Hilex, a Novolex brand, has announced the launch of RollStar EZ Open Produce Bags that use a proprietary solution to prevent sticking, making them easier to dispense and open, while they are also available as certified compostable.
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Article
Berry launches range of sauce bottles aimed at boosting user convenience
Berry Global has launched a new range of hot fill sauce bottles that feature a curved, top-down design for enhanced dispensing and consumer convenience.
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Article
Kellogg’s debuts new design across snacks range
Kellogg’s has launched a new look for its snacks range, resigned in collaboration with Landor & Fitch to affirm brand identity and on-shelf appeal.
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Article
New NFC tags from NXP offer security, tamper evidence and condition monitoring
NXP Semiconductors has released a new family of Near Field Communication (NFC) integrated circuits (ICs) featuring tamper-detection and condition-monitoring functionality on a single chip for consumer brands, healthcare and smart-home applications.
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Article
Easy-open aluminium lug lid unveiled by CCT
Consumer Convenience Technologies (CCT) has announced an aluminium lug version of its EEASY Lid, which allows consumers to vent a jar by pressing a button on the lid for easier opening.
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Article
Smart tracking solution for coffee capsule returns launched by Nestlé and Nozama
Nestlé has partnered with Nozama to implement a tracking solution for Dolce Gusto coffee capsules to enhance the traceability of returns to recycling points by consumers, who can use an app to monitor deposits and collect credits that can be exchanged for prizes and discounts.
