All Smart Packaging articles – Page 5
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ArticleMaking sense of scents as a sensory packaging tool and COVID test
According to H&H Graphics, a new member of AIPIA, there is a wide and growing interest in incorporating scent into packaging. The potential for innovation is pretty much unlimited, particularly when combined with other multisensory effects, it says.
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Article
New rectangular QR Code from Denso works in narrow spaces
DENSO, which is part of the Toyota Group, has developed a new QR Code. The rectangular Micro QR Code, or rMQR Code for short, can be printed in long, narrow spaces.
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Article
Fragrance joins the Metaverse through NFC tags connected to NFTs
Byredo, a fragrance and makeup brand founded by Ben Gorham, has joined forces with RTFKT, the Nike-owned digital fashion startup, on a beauty-meets-Web3 launch.
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Podcast
A deep dive into the power of smart packaging
Earlier this year, AIPIA (the Active and Intelligent Packaging Industry Association) and Packaging Europe entered a strategic partnership, with the aim to accelerate the uptake of smart packaging innovation.
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Article
A new era of barcodes and navigating the IP landscape
One of the biggest challenges brands face is keeping up with innovation and in the new digital world where consumers increasingly rely on smartphones, brands must innovate smart, connected packaging as well, according to IPwe, a new AIPIA member which offers a global innovation platform for licensing emerging technologies.
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Article
Cost vs value: Where is Smart Packaging in the equation?
In our latest comment piece, Andrew Manly, AIPIA’s communications director, looks into one of the biggest issues for companies that are considering using smart packaging: cost vs value.
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Article
New Brand Integrity solution combines Digimarc and EVRYTHNG technologies
Digimarc Corporation, a leading AIPIA member which created Digimarc watermarks, next-generation digital identification and detection-based solutions, recently announced the launch of its Digimarc® Brand Integrity digital solution, which gives brands and their customers more sophisticated and flexible ways to verify the authenticity of products, it says.
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Article
Glowing and showing! Molson Coors and Kraft Heinz launch summer with Smart packs
Molson Coors has launched limited-edition packs featuring labels that change colour according to the temperature of the drink.
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Article
A spoonful of sprinkles helps the (real) medicine go down
Counterfeit or substandard medicines adversely affect the health of millions of people and cost an estimated $200 billion annually. Their burden is greatest in developing countries, where the World Health Organization estimates that one in ten medical products are fake.
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Article
Thumbs up for QR codes on dairy and pharmaceutical products to cut waste
The ‘use-by’ and ‘best-by’ dates printed on milk containers may soon become a thing of the past, giving way to more accurate and informative QR codes, says a report published recently by Cornell University in the USA.
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Article
New dual frequency RFID inlay for industrial and healthcare applications unveiled by Avery Dennison
Avery Dennison has added to its portfolio of dual-frequency RFID inlays with the new AD Slim DF EM4425 tag designed for logistical, medical, and industrial applications.
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Article
Pernod Ricard launches digital label system aimed at responsible alcohol consumption
Pernod Ricard is set to roll out a digital label system across its wine and spirits brands with QR codes that consumers can scan with their smartphones to access information on ingredients, nutritional values, and responsible alcohol consumption.
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Article
Edible silk tag can prove your alcohol or medicine is authentic
In the future, when ordering a shot of whiskey, the customer might ask the bartender to remove an edible fluorescent silk tag that could be found floating inside, even though it is safe to consume. This little silk tag, with a QR code, is a security measure that could reveal if the whiskey is fake or not.
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Article
Biodegradable moisture control pouch gives berries and lettuce extended shelf life
SAVRpak, a California-based food technology innovation company, recently announced the launch of SAVRpak Drop-In, the first-ever moisture control technology that extends the shelf-life and freshness of produce up to three times, it claims.
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Article
Zapvision vision technology and QR code helps visually impaired access product information
Zappar, an AIPIA member which specialises in Augmented Reality (AR) creation, has launched Zapvision technology, which aims to provide access to relevant product information to everyone as a basic right, regardless of their visual ability.
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Article
A look at the driving forces of change in child-resistant packaging
What is driving change in the child-resistant packaging space, and how is industry balancing the need to boost child-resistance while supporting senior populations?
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Article
VerifyMe and INX develop covert ink technology for continuous inkjet printers
VerifyMe, which joined AIPIA last year and provides brand owners with time-sensitive logistics, authentication, supply chain monitoring, and data-rich consumer engagement features using smartphone readable codes, has announced that it has successfully developed VerifyInk, a covert ink technology to run on continuous inkjet printers (CIJ).
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Article
Digimarc and Sealed Air partner to scale product digitisation via smart packaging
Digimarc Corporation has announced that it will partner with Sealed Air with the aim of bringing product digitisation to markets including e-commerce fulfilment and consumer goods at scale through smart packaging.
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Article
Mondelez offers global first with QR pack codes to access sustainability and wellbeing initiatives
Mondelēz International is piloting a new, on pack QR code for its UK summer promotion with Merlin Entertainments across a range of Cadbury, Oreo and Barny packs.
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Article
Evonik and InnovationLab combine to offer Printed Electronics technology at scale
InnovationLab has announced it has acquired Evonik’s TAeTTOOz printable battery technology. The companies have been close partners in this field for many years and have jointly driven the technological development of TAeTTOOz to the present threshold of industrial-scale production.
