All Design articles – Page 26
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ArticleRobot Food changes tone in dog food category
Industry expert Craig Wallace and brand design agency Robot Food team up to remove the barriers to better quality dog food.
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ArticleEssentra's RE:CLOSE™ tape delivers promotional impact for kettle foods
RE:CLOSETM from Essentra Tapes is enabling Kettle Foods Ltd to promote its new KETTLE® & More range to consumers whilst also providing user-friendly pack reclosability to maintain freshness and support portion control.
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ArticleB&B studio delivers new brand identity for Toast Ale
In keeping with B&B studio’s stated mission to build the brands that matter, the agency has partnered with Toast to redefine the brand’s message and visual identity system.
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ArticleThe next evolution of PureBright metallic inks to feature at Labelexpo
Narrow web ink specialist Pulse Roll Label Products Ltd will showcase the next evolution of its PureBright® UV flexo metallic inks at Labelexpo Europe 2019.
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ArticleSustainable Design Series 3 - Bamboo Tissues
Global creative agency Anthem Worldwide’s Benelux team are passionate about the role of design in creating more sustainable packaging solutions.
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ArticleSoup stands out in microwavable bottle
M&H Corby, a company of Berry Global has provided its custom-moulded bottles for Re:Nourish, from the prepared soups market.
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ArticleConnecting with consumers
Rob Hollands, managing director, UK, Anthem Worldwide creative agency, shares insights into augmented reality from a design perspective.
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ArticleAnthem: Designing modern heritage for Dutch icon Unox
Anthem has created a packaging design for Unilever's Unox – a new range of more premium Knaks. The range includes three variants (natural, lean and chicken) and has been launched in the Netherlands.
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ArticlePast the parameters of physical packaging
Smartphone users are gradually becoming familiarised with augmented reality, a readily available technology on the devices that we all carry as extensions of ourselves every day. What does this have to do with the packaging industry though?
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ArticleCroxsons’ new bespoke gin bottle in heavily populated market
Scottish distillery, Eden Mill, has enlisted leading glass packaging company, Croxsons, to design and create a bespoke glass bottle for their new range of craft gin liqueurs.
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ArticleWhat’s Holding Back Digitally Printed Packaging?
With growth of 10-15% it may sound provocative to suggest digital print in packaging isn't fulfilling expectations. But in private industry insiders confide mild disappointment. Tim Sykes explores barriers that may be holding back the digital tide.
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ArticleInnovations in pre-print: Creating seamless workflows
The world of pre-print has changed dramatically in the past decade. Today’s solutions can create a seamless workflow between packaging design, manufacturing and printing, as Victoria Hattersley discovered.
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ArticleNew bottle and brand platform for No.3 gin
No.3, a London Dry Gin, unveils a new, sophisticated expression of its bottle, as part of a wider campaign rooted in The Art of Perfection.
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ArticleCreating a laser marked wood look
Consumers today value creative packaging design. Particularly in the world of the cosmetics industry and in food packaging, not only optical characteristics but also haptic and functional properties play a big role - packaging for all the senses.
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ArticleHow the art of drinks packaging is set to change for brands as NOLO grows
Leyton Hardwick, founder and creative director at Drink Works, explores the growing trend of NOLO (no and low alcohol), and what it means for pack design.
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ArticleElmwood creates new brand identity for Stirrd brand
Stirrd, a premium online confectionery brand from The Serious Sweet Company, has launched with a brand proposition and identity created by Elmwood.
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ArticleSustainable Design Series 2 – Minus Water
Using insight driven design as a tool for innovation, this four-part series showcases a range of future focused concept designs looking to reduce the negative environmental impact of packaging.
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ArticleElevating the customer experience with personalized packaging
In today’s shopping trends, customers, particularly millennials, are looking for not only the product but also the personal connection that products and brands have to offer.
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ArticleVisualising Taste and Texture on a Pack
Yushoi, the Japanese-inspired brand of ‘better for you’ oven baked pea snacks, has been given a new brand and packaging design by Elmwood.
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