All Smart Packaging articles – Page 13
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ArticleNew anti-counterfeiting authentication solution launched by Giesecke + Devrient
Giesecke + Devrient has developed a new authentication solution, SIGN, to tackle counterfeiting and product and brand piracy.
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ArticleSmart and sustainable: Can packaging be both?
How connected are sustainability and smart packaging, and what does the future hold for partnerships between these two fields? Andrew Manly, AIPIA’s communications director, looks into this in our latest comment piece.
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ArticlePlant-based sachet can control ripening and microbial growth of different produce
As every government, agency and environmental group keeps telling us, food waste is a monumental problem. Globally, 1.3 billion tons of food is lost or wasted every year, or 30% of total production by most estimates. But maybe you did not realise that that is an amount equal to the weight of 217 million elephants, as a recent report from India revealed.
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ArticleUV blacklight label on new craft beer can reveals hidden images
Turner Labels, a US label converter based in Kentucky, recently announced an innovative label collaboration with Mirror Twin Brewing (MTB). With the help of an HP Indigo 6900 digital press, the companies have developed a craft beer can label utilizing blacklight UV ink.
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ArticleQR to the front for connected – or disconnected – beverages and spirits
A number of major beverage and spirit brands continue to adopt QR to connect with customers, while one whisky company is even helping them to disconnect through packaging.
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ArticleBritvic and Zappar team up on outdoor activity-focussed AR campaign
Britvic is launching a packaging-focussed augmented reality (AR) campaign that is designed to get families outdoors and hunting for virtual fruit hidden across the country.
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ArticleDigital QR codes on pills offer customised patient care
In the pharmaceuticals sector, there has recently been a shift away from the traditional ‘one-size-fits-all’ concept of drug administration to a more patient-centred one. A possible approach to obtain personalized medicine is with Data-Enriched Edible Pharmaceuticals (DEEPs), which are printed on each individual pill in the pattern of QR codes.
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ArticleCherry grower picks smart fingerprint to fight counterfeiting
Cherry grower Reid Fruits, based in Tasmania, Australia, has seen a dramatic decline in product counterfeiting over the past three export seasons to Asia, as a result of a Smart Fingerprint solution developed by brand authentication technologist Laava, in collaboration with Peacock Bros, a leading digital label and supply chain solutions provider.
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ArticleSystech partners with Spherity to provide DSCSA compliance solution
Systech, an AIPIA member providing connected brand protection and part of Markem-Imaje, has partnered with Spherity, a German software provider of secure and decentralized identity management solutions, to offer an innovative solution to facilitate compliance with the US Drug Supply Chain Security Act (DSCSA), part of which requires the verification of trading partners.
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ArticleM&S to remove ‘best before’ labels from fruit and vegetable lines
M&S has announced that ‘best before’ dates will be removed from the labelling of over 300 fruit and vegetable products, and replaced with a new code that staff can scan to check freshness and quality.
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ArticleInnovation for consumer protection
A changing landscape of consumption means that packaging security solutions are increasingly required to work harder – and be smarter – to protect consumers. We spoke with Dr Tobias Jochum from the Fraunhofer Institute for Applied Polymer Research IAP and Terrence O’Neill from Covectra about how engaging consumers in their own protection via packaging may be key to addressing the challenges associated with e-commerce and counterfeiting.
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ArticleMaking sense of scents as a sensory packaging tool and COVID test
According to H&H Graphics, a new member of AIPIA, there is a wide and growing interest in incorporating scent into packaging. The potential for innovation is pretty much unlimited, particularly when combined with other multisensory effects, it says.
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ArticleNew rectangular QR Code from Denso works in narrow spaces
DENSO, which is part of the Toyota Group, has developed a new QR Code. The rectangular Micro QR Code, or rMQR Code for short, can be printed in long, narrow spaces.
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ArticleFragrance joins the Metaverse through NFC tags connected to NFTs
Byredo, a fragrance and makeup brand founded by Ben Gorham, has joined forces with RTFKT, the Nike-owned digital fashion startup, on a beauty-meets-Web3 launch.
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PodcastA deep dive into the power of smart packaging
Earlier this year, AIPIA (the Active and Intelligent Packaging Industry Association) and Packaging Europe entered a strategic partnership, with the aim to accelerate the uptake of smart packaging innovation.
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ArticleA new era of barcodes and navigating the IP landscape
One of the biggest challenges brands face is keeping up with innovation and in the new digital world where consumers increasingly rely on smartphones, brands must innovate smart, connected packaging as well, according to IPwe, a new AIPIA member which offers a global innovation platform for licensing emerging technologies.
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ArticleCost vs value: Where is Smart Packaging in the equation?
In our latest comment piece, Andrew Manly, AIPIA’s communications director, looks into one of the biggest issues for companies that are considering using smart packaging: cost vs value.
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ArticleNew Brand Integrity solution combines Digimarc and EVRYTHNG technologies
Digimarc Corporation, a leading AIPIA member which created Digimarc watermarks, next-generation digital identification and detection-based solutions, recently announced the launch of its Digimarc® Brand Integrity digital solution, which gives brands and their customers more sophisticated and flexible ways to verify the authenticity of products, it says.
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ArticleGlowing and showing! Molson Coors and Kraft Heinz launch summer with Smart packs
Molson Coors has launched limited-edition packs featuring labels that change colour according to the temperature of the drink.
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ArticleA spoonful of sprinkles helps the (real) medicine go down
Counterfeit or substandard medicines adversely affect the health of millions of people and cost an estimated $200 billion annually. Their burden is greatest in developing countries, where the World Health Organization estimates that one in ten medical products are fake.