All Consumer Experience articles
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ArticleSubmissions open for Starbucks’ global innovation challenge
Starbucks has opened submissions for its global Innocentive challenge, searching for a transparent, plastic-free compostable material for single-use cold cups and lids.
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ArticleChild-resistant packaging for nicotine pouches avoids costly redesigns
Chemular has launched a patent-pending, child-resistant packaging format for nicotine pouches, intended to help brands avoid complete design overhauls and extra investment.
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ArticleThe RTD pack that is made to be kept
Kocktail recently launched an innovative new pack featuring a peel-off metal lid that reveals a ready-to-drink cocktail in an attractive, reusable glass. One of the company’s co-founders, Emil Stickland, tells us more.
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ArticleEU Commission misses deadline to harmonize PPWR’s labelling requirements
The European Commission has missed its self-imposed deadline to harmonize the Packaging and Packaging Waste Regulation’s labelling requirements for recycled content, reusable packaging, and consumer sorting via implementing acts – potentially resulting in a time crunch for businesses to comply.
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ArticleSun-Maid’s Pokémon cartons promote raisins as healthy back-to-school snack
Sun-Maid Growers of California and The Pokémon Company International have launched limited-edition six-pack cartons of raisins – set to promote healthy snacking during the back-to-school season.
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ArticleBoots and Jo Malone launch partnership with limited-edition bag charm pack
Jo Malone has partnered with Boots to launch a new fragrance that comes with a complimentary “Sea Monster” cologne holder and bag charm.
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ArticleNatural cork packaging for chocolate serves as container and keepsake
Dulicy has developed chocolate packaging made from natural Portuguese cork, intended as long-lasting souvenirs that tourists can reuse, recycle and biodegrade.
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ArticleEverything you need to know about the EU’s upcoming environmental claim law
The European Commission has published an FAQ document for the Directive on Empowering Consumers for the Green Transition, clarifying the rules around environmental claims and greenwashing that will apply from September.
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ArticleClosed Loop Center report highlights impact of design on US consumer behaviour
A new report published by the Closed Loop Center for the Circular Economy sets out a practical framework aiming to increase participation in reuse, recycling and waste reduction across the U.S. and details how design can play a major role in consumer engagement.
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ArticleThe inside story of Pepsi’s new colour-changing can
A new limited-edition can from PepsiCo uses thermochromic ink to change colour at the ‘optimal’ drinking temperature. Vinicius Sales, PepsiCo’s Global Design Leader, gives us a closer look at how the pack actually works and why ‘gamification’ projects like this are important to big brands.
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ArticleWarburtons unveils new packaging re-design for 150th anniversary
Warburtons has redesigned its packaging to mark its 150th anniversary, developed in partnership with brand design agency Taxi Studio and aiming to boost brand recognition for shoppers.
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ArticleHeinz launches first-ever customisable ketchup lid
Heinz has launched a customisable ketchup lid that allows consumers to dispense their ideal amount of sauce onto their food by selecting one of three settings.
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ArticleA look at Telefónica Germany ‘s new SIOC home router packaging
The company’s HomeBox 4 router has won a Green Product Award. We take a look at the role the packaging played to boost the product’s sustainability credentials and user friendliness.
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ArticleSan Pellegrino adds thought-provoking questions to bottle labels
San Pellegrino has introduced new labels for its sparkling water bottles, featuring thought-provoking questions aiming to spark interesting conversations at mealtimes.
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ArticleSTI Group combines transit packaging and product presentation with new tray
STI Group has revealed its Gravity-Feed Tray, designed to combine logistics, product protection and POS presentation within a single unit, ensuring products are always presented in the front row on shelf.
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ArticleAltopack reveals resealable zip pack for spaghetti
Altopack has introduced a new resealable zip pack for spaghetti allowing consumers to reseal the pack after each use, preserving product freshness and protecting it from external contamination over time.
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ArticleKocktail launches innovative new premium ready-to-drink format
Kocktail, an award-winning small-batch cocktail brand, has launched Kocktail Glass – a new addition to its ready-to-drink range.
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ArticleDunn’s River seasoning products debut new look
Grace Foods, a major supplier of Caribbean food and drink products, has launched a new pack design for its Dunn’s River seasoning range.
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ArticleCoors Light introduces limited-edition extended can
Coors Light has announced a limited-edition ‘Tallerboy’ extended can, featuring an elongated name and said to hold and chill three full Coors Light cans at once.
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ArticleHow BuzzBallz should improve the recyclability of its packaging
How could BuzzBallz, a rising star in pre-mixed cocktails, redesign its packaging for improved recyclability – and how should local recycling infrastructure evolve to improve its recycling rates? Tim Sykes makes his case.