All Retail performance articles – Page 9
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ArticleDon't let branding undermine your eCommerce capabilities
As the eCommerce sector becomes more crowded and accessible for merchants of all sizes, what can make you stand out? Packaging and eCommerce specialist, Gary Spencer of Packaging Shack, explains all.
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ArticleWhat Does 2019 Mean for Food & Bev?
Our writers share their predictions for the trends that will define the coming year in food and drink packaging.
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ArticleSmall is the New Big: On-the-go Snack Bars
Kathryn Fox, Global Marketing Manager at Videojet Technologies, looks at the rising star of on-the-go snack bars in Europe and how manufacturers can keep productivity to a maximum with advanced coding and marking systems.
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ArticleCowan London Breathes New Life into Billson’s Brewery
Independent, international design agency Cowan London has unveiled the brand identity and packaging design for Billson’s new range of all natural small-batch sodas.
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ArticlePrep-Free, Leak-Free
Rieke made a significant statement for the e-commerce channel in Q4 2018 with the launch of a new portfolio of non-leak trigger and pump dispenser solutions. Tim Sykes visited the company’s Leicester, UK, R&D centre to find out what is driving Rieke.
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ArticleAdventures in Digitally Printed Corrugated
We reflect on our unprecedented collaboration with HP and LIC to distribute Packaging Europe in a digitally printed, multi-version corrugated box. HP’s experts and thought leaders in brand innovation to explore the ideas that the project touch upon
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ArticleDesign Bridge Creates Dynamic Brand World for New, Non-alcoholic Spirit Brand
Design Bridge has announced their latest work creating the branding for the new premium non-alcoholic spirit brand Caleño.
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ArticlePackaging Connections 31/01/2019
This week's big packaging stories: engage in our #unboxingEurope digitally printed customised corrugated experiment; introducing Loop - the new shopping concept using reusable premium packaging; and Smurfit Kappa's sustainable design challenge.
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ArticlePackaging Première - Shaping Luxury
Milan is getting ready to host the third edition of Packaging Première, the exhibition dedicated to luxury packaging, taking place from May 28th to May 30th in the new larger spaces of the renowned exhibition centre of Fieramilanocity.
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ArticleThe Sneaky Side of Packaging
The purpose of packaging is to protect products, provide information and to help market and sell products. However, on occasion, brands and retailers can take the marketing and selling aspect of packaging too far.
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ArticleA Fresh New Look for Walkers by PepsiCo and Vault49
PepsiCo has unveiled a new look for Walkers core crisp range, designed in partnership with Vault49. The rebrand helps the packs stand out on shelf and aims to strengthens the brand’s emotional connection with consumers.
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Article#unboxingEurope Experience Coming Soon - Engage to Win an Exclusive Corrugated Artwork
As well as talking about innovation at Packaging Europe, we like to practise it. That’s why we have partnered with HP to create digitally printed, localised packaging for our own magazine for thousands of subscribers across Europe
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ArticleCottage Delight Rebrand by Beatson Clark
Beatson Clark has produced three new bespoke glass containers for Cottage Delight as part of a rebrand for the specialist food manufacturer.
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ArticleLive from Davos: TerraCycle & Global Brand Owners Launch Retail Platform Based on Reusable Packaging
Working towards a world of zero waste and a lighter overall environmental footprint, a coalition of global brand owners and TerraCycle today unveils Loop™ – an innovative, online shopping concept challenging our reliance on single use packaging
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When it Comes to Packaging, Less (Information) is More for Luxury Brands
In response to demands to include more detail on Duty Free product packing, Nikki Fisher, head of staffing at Blackjack Promotions outlines a complementary way to convey complex information to customers in an accessible and easy way: face to face.
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ArticleAppartement 103 Creates Prestige Box for Mon Paris by YSL
To celebrate the success of Yves St Laurent's flagship perfume 'Mon Paris', the luxury packaging design studio Appartement 103 was commissioned to create this special limited release "coffret prestige".
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ArticleColey Porter Bell Designs M&S’s Own Plant-based Product Range
Marks & Spencer has launched its new nationwide product range, ‘Plant Kitchen’ which positions the M&S brand as ready for tomorrow’s diet-conscious customers looking for alternative, healthy food.
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ArticleAPI Launches Range of Plastic-free Holographic Laminates
API Group has enhanced its range of Transmet™ products with the launch of new holographic designs. The range of 12 holographic patterns are available in API’s Transmet laminate.
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ArticleMetsä Board to Present Luxurious and Sustainable Packaging Solutions at PCD Paris
Metsä Board will be presenting a range of innovative sustainable packaging solutions designed specifically for luxury and creative applications at PCD 2019 Paris.
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ArticleTransforming Glass Bottle Design
Video interview: The launch of O-I : EXPRESSIONS was one of the most exciting developments in the glass packaging market in 2018. Packaging Europe travelled to O-I's European headquarters to find out more.