cannabis

AIPIA member Identiv and TrueGreen, a cannabis technology company specializing in digitizing packaging, have announced the deployment of the world’s first smart tamper seal using RFID technology, designed to deliver, along with the TrueGreen software as a service (SaaS) platform, digital transformation in the cannabis industry, giving products a unique digital identity, they claim.

The companies have collaborated to develop three new multi-use smart tamper seal designs that have been deployed into the market in 2022. The companies spent more than a year developing, and testing the products to ensure that the tamper seal works on all packaging types and styles across the industry, regardless of material or size.

Each tag contains embedded RFID technology that works with the SaaS platform to track SKU-level inventory across the cannabis supply chain. The tags go onto the packaging as a tamper seal when products are placed in their final container.

The TrueGreen system can then be used to automate vault inventory reconciliation with compliance systems and also automate order fulfilment and other manual processes, including data entry, as products move throughout a building and to dispensaries, according to the announcement.

The seals also allow test results and product information to be embedded into the label so the information is delivered directly to consumers in stores and at home. TrueGreen’s solution integrates directly into an operator’s existing operations and systems; customers are not required to change their existing tech systems or standard operating procedures, or download any new software or applications, it says.

“Managing inventory in the cannabis industry can be incredibly complicated because every US state has different regulations on packaging, different standards for compliance, and the supply chain issues are endlessly frustrating and changing every day,” said Katherine Lagow, president, TrueGreen. “So it has been an exciting process to work with Identiv on an agnostic solution for a smart tamper seal that we could deploy in this industry.

“We aimed to provide a unique digital identity to every single physical package, through a certified tamper-evident seal, guaranteeing authenticity and efficiency, and we’ve succeeded in doing that,” added Lagow. “As a bonus, the embedded technology connects brands and consumers directly, opening a world of possibilities after POS for customer loyalty and streamlined marketing efforts in a very marketing-challenged space.”

TrueGreen’s smart ID platform, in conjunction with the custom-built RFID tamper seal designs, manages the digital identification of each cannabis package. It integrates with all the leading seed-to-sale systems and other existing business intelligence systems, making deployments easy.

“Our partnership with TrueGreen is transforming the operational aspect of the cannabis marketplace from product packaging to post-sale engagement,” said Amir Khoshniyati, VP and GM Transponders, Identiv.

“We have continuously been building capacity to fulfill the exponential demand between the various multi-state operators (MSO), both at the dispensary and wholesale operations. As just a first step, we will deliver several million units over the next few months in support of TrueGreen’s expansive vision to transform the cannabis industry.”

Want to put yourself at the forefront of smart packaging innovation? Click here to get your tickets for the AIPIA World Congress, which takes place in Amsterdam on the 14th and 15th of November 2022.

This article was created in collaboration with AIPIA (the Active and Intelligent Packaging Industry Association). Packaging Europe and AIPIA are joining forces to bring news and commentary about the active and intelligent packaging landscape to a larger audience. To learn more about this partnership, click here.