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The power of HP print design software

HP Collage gives brands, agencies and converters the ability to create endless variations of a set of basic elements defined by the user. These can include images, logos or text, then combined according to individual rules. Users can control parameters such as minimum and maximum number of repetitions for each element, rotation and size resulting in hundreds, thousands or even millions of unique designs for high-value, high-quality print applications.

It is a new capability of HP SmartStream Designer, a plug-in for Adobe InDesign and Adobe Illustrator.

“HP Collage offers brands a new design tool for creativity and shelf impact, generating excitement and buzz for the product,” added Jose Gorbea, HP EMEA brand owner, Digital Print Solutions for Brands.

The Sparkles labels were printed on the 76 cm-wide HP Indigo 20000 Digital Press, delivering high-volume, mid-web format label printing on a wide range of materials, and converted into print-ready PDF files with the cloud-based HP PrintOS Composer.