For the MakeUp in Paris show, Albéa promotes two new packs: Prism pack and Magnetos Square.  

Albéa Tips Studio launches Prism, a crystal-like pack. The transparent thick bottom cylindrical bottle reveals the colour within. Prism is specially designed for both eye and lip makeup, and highlights every colour, even the brightest.   

This innovative Prism pack has been developed in the Albéa Tips Studio. Albéa Tips Studio brings together all of the group’s expertise and experience in applicators from fiber or plastic mascara brushed to lipgloss, eyeliner and other beauty tips. It offers global opportunities for creating, developing and producing applicators for all-new beauty gestures and make-up effects.  

Lipstick&Co unveils Magnetos Square, its new square lipstick packaging  with a magnetic closing.  It is a square design and modern lipstick with automatic closing system. Magnetos lipstick pack is available with R-Touch, the affordable non-guided lipstick mechanism, perfect for rigid/ semi-rigid formulas. Magnetos Square is suitable for mass, masstige and prestige with both plastic and metal versions. 

Magnetos Square innovation is part from Lipstick&Co platform that offers customers technical expertise, industrial know-how and creativity to develop and make all their lipsticks, lip balms, pens and face sticks.  Visit Albéa at MakeUp in Paris 2017 at booth A7.