In the context of the Personalise Award contest held for 2017 Pack & Gift exhibitors, the members of the jury and its President, Henri Saporta, selected Mythinks for its innovative in-store packaging customization solution.

The concept: customers engrave their personal message on a medallion, which is tied to the packaging by a ribbon as a pendant which the recipient of the gift can then keep.

In addition, the "public’s favourite" award went to ATS in association with VM France for its connected case, which offers a real customer experience making it a unique medium for the brand. 

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