All Design articles – Page 16
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Why is packaging the necessary tactic for food and beverage in an omnichannel era?
Robert Lockyer of Delta Global believes food and drink brands must reassess an essential sales driver - packaging – and adapt swiftly to the demand for unique, premium presentation.
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KFC reveals refreshed packaging design
Joining other fast-food restaurants that are giving their packaging a visual redesign, KFC's new “sleek, clean and modernized packaging” will show up in restaurants early this summer.
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Overcoming the barriers to authentic recyclability
Professor Edward Kosior, CEO and founder of recycling consultancy Nextek, explains how good design principles can help brand owners to overcome the barriers to achieving optimum recycling.
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Kraft Heinz debuts vegan condiment range with packaging designed by PC Creative
Kraft Heinz has collaborated with PB Creative on the packaging design for its brand-new range of vegan condiments.
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New DS Smith initiative seeks to help brands assess circularity of their packs
DS Smith has today launched its Circular Design Metrics – a new set of guidelines that allow customers to rate the circularity of their packaging.
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Ampacet introduces Dallol Collection with vibrant colors emanating from Africa
Ampacet, a global masterbatch leader, introduces the Dallol Collection, a masterbatch designed to impart a modern, dynamic vibrancy to injection molded parts, in this edition of our Innovation Spotlight feature.
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Foundry’s Colorway: design packaging that goes viral
In our latest Innovation Spotlight, Foundry continues to examine its Colorway tool — a comprehensive solution for designing and rapidly iterating on packaging design.
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Paptic to launch recyclable material grade for carrier bags and mailers
Paptic is launching Sterna – a recyclable, 100gsm packaging material grade that the company says boasts unique touch and feel properties.
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Exploring the potential of neuro marketing in packaging
What do people actually like to buy? European consultancy Beyond Reason aims to take some of the guesswork out of consumer behaviour, and zoom in on the "missing element" - implicit motivation.
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BillerudKorsnäs launches new generation of coated liner
In terms of strength, print appearance and sustainability, BillerudKorsnäs says that its new Pure DecorX coated liner opens up “great improvement potential” for decorative corrugated packaging.
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New polystyrene design for recycling guidelines published by RecyClass
Making plastic packaging genuinely recyclable hinges on clear guidance for the industry. With that goal in mind, RecyClass has developed guidelines for designing coloured polystyrene (PS) containers.
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CCL Label presents new sleeve solution for aluminium cans
With the aim of offering maximum hygiene and marketing possibilities, CCL Label has revealed CANtastic – a new type of aluminium can packaging.
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Sustainable shifts: How to overhaul packaging for environmental gain
In this article, Adam Ryan, head of Pentawards, traces the evolution of sustainable packaging trends.
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The inside story of the McDonald’s packaging rebrand
McDonald’s recently teamed up with Pearlfisher to rethink its packaging design, with a focus on aesthetic minimalism. We talked with Matt Sia, creative director at Pearlfisher, to get the inside story on the rethink.
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Foundry’s Colorway: designing in context to master the FMOT
In our latest Innovation Spotlight, we take a close-up look at Foundry's comprehensive solution for designing and rapidly iterating on packaging design where it is needed most — in the context of the retailer’s store shelf or e-commerce web page.
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Sidel introduces new rPET water bottle inspired by Greenland
Sidel has created the NUUK bottle concept, 'drawing inspiration from the purity of ice and its formations'. The NUUK brand takes its name from Greenland’s capital and the fjords that make it famous.
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Henkel’s toilet cleaner pack portfolio gets a sustainability-focused redesign
The amount of recycled polyethylene (rPE) in the packaging for Henkel’s toilet cleaner gels has been increased – reaching 50% for toilet cleaners in the standard range.
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New range of mono-material closure systems made from wood revealed by Quadpack
International beauty packaging manufacturer and provider Quadpack has unveiled Woodacity – a new range of closure systems for fragrance packs, each cap crafted from a single piece of sustainably-sourced wood.
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New circularity benchmarking tool released with support of P&G and Silgan
The PAC Packaging Consortium has announced the launch of its ‘Packaging Innovation Pathway to Circularity’ (PIP360) benchmarking tool.
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Unpacking the key design trends of 2020 – Part 2: Design Bridge
In the second edition of a two-part series looking into the pivotal design trends of 2020 with key influencers from the industry, we talk COVID-19, e-commerce, and sustainability with Lisa Mathews, strategy director at Design Bridge Amsterdam.