UPM Adhesive Materials has introduced its UPM ProCycle portfolio of recycling compatible label solutions, aiming to provide converters and packaging brand owners with a solution that delivers ‘recognized recyclability performance’.
The label materials in the portfolio are said to be suitable for rigid PET and HDPE packaging in beverage, food, and home and personal care applications. The adhesive technologies aim to ensure that materials separate cleanly during mechanical plastic recycling, including washing and grinding.
The company states that the new solutions are designed to deliver consistent adhesion, efficient converting and high print quality for plastics, fibre and glass packaging. Apparently, all products in the portfolio are externally recognized as ‘recycling compatible’ across packaging types and markets, and have undergone independent testing to assure specific label functionalities such as clean release.
Suvi Rasa, manager of Circularity and Sustainable Product Design at UPM Adhesive Materials, comments: “As packaging recyclability requirements and regulations evolve, UPM ProCycle helps converters and brands navigate the changes and stay compliant. Backed by UPM’s adhesive and sustainability expertise, the portfolio makes it easy to select label solutions for recyclability performance.”
Last month UPM Specialty Materials and Felix Schoeller developed a customizable recyclable barrier solution designed for flexible food packaging, such as chocolate and snack bars. The fibre-based solution also aims to support upcoming recyclability requirements under the EU Packaging and Packaging Waste Regulation (PPWR).
The following week, UPM Specialty Materials and Royal Vaassen collaborated on a high-barrier paper packaging solution for pet food treats and snacks, said to be PFAS-free and recyclable. Royal Vaassen’s fibre-based Barryrwrap concept is said to deliver the required performance for oily and aromatic pet treats and meet the strictest requirements including aroma, grease, light, moisture and oxygen barriers.
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