The age of smart products is happening now. That is one of the main messages being shared by Andy Hobsbawm at next month’s biennial FINAT Technical Seminar, 7-9 March 2018, in Barcelona.

The founder and Chief Marketing Officer of IoT smart products platform EVRYTHNG will give his insight into the technical side of the way smart products can transform brand relationships, business operations, and service experiences. He will also explore how labels and packaging are the digital bridge between the physical product and a cloud-powered universe of real-time data and software applications.

This is just one of the many dynamic, emerging and hugely engaging topics that will be explained, analysed and discussed at this year’s event. Others include the impact of end-to-end connectivity on optimising the production chain, the gains possible with workflow automation, the ways of tackling issues in digital automation and the importance of real-time data collection and communication.

FINAT President Chris Ellison, who will give a presentation on the logical, fool proof way to target processes, print needs and timescales, states: “The seminar has been curated to help companies understand the technical challenges and improve their organisational efficiency, service and profitability by implementing new techniques, methodologies and by employing the workers’ skills and knowledge to the fullest." 

“The papers being presented will show, from a technical standpoint, new features and requirements in printing, converting, and processing that keep the labelling industry moving forward and help to add value in the supply chain. There will also be an update on the latest status with regards to materials science, converting technology as well as application requirements, and the seminar is targeted at all levels of the technical community from research and development or production to technical directors and executives."

Day two will start with in depth overviews of inks, varnishes, facestocks and finishing, plus recent advances in PSA label films. It will also look more closely at value-added options for labels through the use of hot and cold foiling, embossing, and adding texture. Günther Dieroff, Sales and Marketing Manager for Beneli will close the event by demystifying IoT technologies.

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