rexona

AEROBAL, the International Organisation of Aluminium Aerosol Container Manufacturers, has announced the winners of the World Aluminium Aerosol Can Award 2022 with lightweight and recycled aluminium solutions recognised across categories.

The winners of the World Aluminium Aerosol Can Award 2022 were selected by experts from nine global packaging and aerosol industry magazines. The competition looks to spotlight the world’s best and most innovative aluminium aerosol cans.

In the category for aluminium cans already on the market, the jury selected a can manufactured by Trivium Packaging Brazil for Rexona as the winner. Rexona, a Unilever brand, is a partner of the global pop group Now United; the graphics of the aerosol can apparently showcase bright, vivid colours and express the values of the group, including the confidence to move with the protection offered by the deodorant.

In addition, members of Now United are featured on the can. AEROBAL says that this was a challenging design component as it required hands-on work to ensure the band members’ faces were of the highest quality in printing while maintaining Rexona’s brand positioning, group approval, and technical feasibility. Trivium reportedly used an 8-colour dry-offset technology to capture the facial expressions and movements of the Now United members, which are overlaid with colours and graphics. The can design also features a QR code that connects consumers to an exclusive dance content hub.

AEROBAL adds that the Rexona aluminium packaging was launched using an advanced alloy developed by Trivium that contains recycled content and allows for light-weighting, contributing to the reduced consumption of aluminium while making the supply chain more efficient.

ball

The jury nominated Ball Aerosol Packaging as the winner in the Prototype category. According to AEROBAL, Ball’s re:gen can has achieved a 50% reduction in carbon footprint and is 30% lighter compared to standard aluminium aerosol cans without compromising on strength, structure, and packaging integrity. This is attributed to ReAl, the company’s proprietary alloy composition, which reportedly comprises 50% recycled content and low-carbon primary aluminium sourced from renewable energy sources such as hydroelectric power.

In the Sustainability category, the AVEO aluminium aerosol can produced by German can manufacturer Linhardt was named the winner. AEROBAL says that Linhardt’s aerosol cans are made from fully recyclable aluminium, adding that the recycling of aluminium consumes only about 5% of the energy needed for the production of primary aluminium.

linhardt

Linhardt provided the winning aerosol cans for the German drugstore Müller’s private label brand AVEO. AEROBAL claims that the AVEO cans are made from 100% post-consumer recycled aluminium while the rolled strips for Linhard’s slugs are cast directly from the molten aluminium scrap, which apparently eliminates both the energy-consuming second metling process and the transport from the re-melter to the slug producer. Additionally, the cans are reportedly decorated with mineral oil-free colour, except for gold- and silver-coloured decorations.

Linhardt was also recently announced as the winner in the sustainability category of Etma’s Tube of the Year 2022 competition. The company’s Tube 4.0 project provided a tube for dm brand Alverde’s Ultra Sensitive Care Shower that allegedly saves 2.9g of primary plastic per tube while offering attractive print aesthetics.

Gregor Spengler, secretary general of AEROBAL, comments: “It is excellent to see that AEROBAL members have convincing answers to customers’ demands for increased sustainability, compelling designs and more interactivity between packaging and consumers thanks to cutting-edge production technology.

“The innovative spirit of AEROBAL members allows them and their customers to stay ahead of the pack when it comes to the development of innovative, resource efficient, consumer-friendly and eye-catching packaging. All this makes me confident of a bright future for aluminium aerosols.”

Last year’s winners of the World Aluminium Aerosol Can Award include Cien Deo and Tubex’s deodorant can printed with “eco-friendly” inks and made from a lighter weight alloy with post-consumer recycled content, while CCL Container and Sun Chemical’s aluminium can decorated using spot varnish ink technology – which eliminates the need for traditional varnish – won in the Prototype category. Trivium Packaging Argentina also won in 2021 with its Cocinero Fritolim Oliva and Clasico cans, aimed at health-conscious consumers in addition to containing recycled content.