The packaging industry has a choice: evolve now to meet the increasing demand for sustainable packaging or become irrelevant, says Rob Brown, head of European business development at OKI Europe.
James Harmer, Planning & Innovation Strategy Leader at Cambridge Design Partnership, provides an innovator’s perspective on what might happen as companies respond to the European Commission Green Deal proposal – and whether a radical level of standardization is called for to create more widespread uptake of reuse models.
What are the most important things to consider when working towards holistic packaging sustainability success? There are nine fundamental steps that companies should bear in mind in these efforts, says Dr. Thomas Gröner, director at TG PACK SOLUTIONS.