All Reuse articles
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ArticleDiving deeper into the EU's latest guidance on the PPWR
On 5 June, the European Commission published a Commission Notice providing further clarity about the Packaging and Packaging Waste Regulation in practice.
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ArticleFIFA permits single-use bottles in World Cup stadiums after reuse ban backlash
After facing backlash for its ban on reusable bottles at World Cup stadiums, FIFA has amended its guidelines to allow one factory-sealed, single-use plastic bottle per spectator – sparking further concerns about fan safety and packaging waste.
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ArticlePR3 alliance unveils global reusable packaging symbol
PR3: The Global Alliance to Advance Reuse has revealed a new global symbol designed to identify reusable packaging and reuse systems worldwide, selected after global market testing involving 1,275 respondents across 17 countries.
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ArticleEU Commission withdraws detailed opinion on German packaging law
The European Commission has withdrawn its detailed opinion regarding Germany’s draft Packaging Law Implementation Act, allowing it to enter into force alongside the Packaging and Packaging Waste Regulation.
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ArticleVetropack creates ‘Europe’s lightest Rhinewine bottle’
Glass packaging manufacturer Vetropack has launched two new innovations: a lightweight 0.75 litre that claims to be the lightest bottle of its kind in Europe, and a reusable Rhinewine bottle.
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ArticleFIFA bans reusable bottles from stadiums during World Cup matches
FIFA has made a last-minute decision to ban reusable bottles in stadiums during the World Cup 2026, sparking debate over whether fan safety is coming second to shareholder profit.
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ArticleAnnouncing the finalists of Packaging Europe’s Sustainability Awards 2026!
The Sustainability Awards 2026 are under way! Ten years on from the launch of the world’s most prestigious sustainable packaging competition, our expanded jury of 63 international experts has announced this year’s finalists in a new-and-improved range of categories.
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ArticleGlobal business coalition presents policy recommendations ahead of INC-5.4
The Business Coalition for a Global Plastics Treaty has published its latest policy recommendations ahead of INC-5.4 – encouraging negotiators to focus on clarifying obligations, improving transparency, and establishing a list of ‘problem’ substances during interim work.
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ArticleNew European Reuse Alliance reveals Reuse Champions winners
The New European Reuse Alliance (New ERA) has announced the first recipients of its Reuse Champions Award, a new annual event celebrating individuals whose ‘leadership, persistence and measurable impact’ are helping to advance reuse across Europe.
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ArticleTOMRA installs cup return machines at German train station
TOMRA Reuse has announced the installation of two return machines at Freiburg Central Station in Germany, integrating automated returns into the city’s existing reusable system.
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ArticleMeadow launches wall-mounted dispenser for personal care products
Swedish packaging company Meadow has introduced its MEADOW KAPSUL SleeveLock solution, a wall-mounted dispenser system for personal care products designed for hospitality sector applications such as hotels and spas.
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ArticleStartup raises €1.3 million to expand digital deposit system in European market
Startup Borro states it has raised €1.3 million from investors to expand its digital deposit system for reusable cups further into the Netherlands, Germany and France this summer.
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ArticleWhat makes the best deposit return schemes successful?
TOMRA has outlined the five key factors behind the world’s highest-performing deposit return schemes (DRS) for drinks container recycling and noted increasing public and policy demand to address plastic pollution, slow rising recycling costs and move towards circular economy models.
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ArticleReturnity offers free reusable box pilot for B2B shippers
For a limited time, Returnity has announced that it is offering a free pilot programme for qualified B2B shippers operating repeatable distribution and replenishment flows, aiming to combat increasing prices for corrugated packaging.
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ArticlePreparing for PPWR without waiting for every detail
Businesses must comply with the Packaging and Packaging Waste Regulation from August 2026 – regardless of any gaps that remain.
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ArticleAmcor to continue producing refillable containers for Ocado Retail
Amcor has stated it will continue to produce bespoke containers for the Refill Coalition’s ongoing work with Ocado Retail, allowing online orders for products such as pasta, rice and washing liquid to be delivered in refillable packaging.
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ArticleWhy convenience is crucial for deposit return scheme success
Most consumers say they want to support recycling efforts, but what happens when participation doesn’t match intention? Marius Fraurud, head of TOMRA Collection, discusses why convenience is critical in terms of increasing participation in deposit return schemes.
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ArticleCircular&Co and The British Library team up for returnable cup scheme
Circular&Co has partnered with The British Library to implement Tap&Reuse, a zero-deposit system designed to replace single-use cups with cups that can be reused up to 1,000 times.
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ArticleClosed-loop system for 100% recycled plastic reusable cups to be implemented at Eurovision
Borouge International (formerly Borealis), OMV, Greiner Packaging and event supplier Altstoff Recycling Austria (ARA) have teamed up to create a closed-loop system for this year’s Eurovision Song Contest in Vienna, with 100,000 reusable cups made from 100% recycled plastic due to be used on-site.
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ArticleAldi, Lidl and Albert Heijn among retailers piloting reuse for mushrooms
Fost Plus is helping Albert Heijn, Aldi, Carrefour, Colruyt, Delhaize, and Lidl pilot reusable packaging for mushrooms in line with the Packaging and Packaging Waste Regulation’s upcoming ban on single-use plastics for fresh produce.