All Business articles
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ArticleCould European retailers pack fresh produce in banana leaves?
Retailers in Southeast Asia regularly go viral on social media for wrapping fresh produce in banana leaves. Could this approach serve as an effective solution in other global regions? Packaging Europe dives deeper in search of an answer.
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ArticleWhy investors are making the case to keep the PPWR on track
The question on everybody’s lips: should we reopen the PPWR? A coalition of financial investors recently said no.
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ArticleSensoplast acquires wood and plant-based assets from Forewood
Sensoplast has revealed it has acquired all assets of Forewood including its wood and plant-based products, aiming to deliver closures and packaging solutions for the lifestyle, cosmetics and food industries based on renewable raw materials without the use of conventional polymers.
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ArticleHow Swiss packaging law compares to the Packaging and Packaging Waste Regulation
Switzerland has just published its new Ordinance on Packaging. How does it compare to the European Union’s approach?
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ArticleCoca-Cola and Smurfit Westrock packaging targets World Cup spending spikes
Smurfit Westrock has helped Coca-Cola China develop various paper-based packaging solutions for its World Cup lineup, intended to stand out across multiple retail channels.
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ArticlePlastic on EU markets grew by 11% between 2011 and 2025, study suggests
Research from the European Commission’s Joint Research Centre indicates that plastic quantities rose by 11% across select European countries between 2011 and 2025 – the only material to demonstrate an upward trend.
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ArticleDeliveroo, Pho and Sheffield Hallam University team up for Sustainable Packaging Challenge
Deliveroo, Vietnamese restaurant chain Pho and Sheffield Hallam University have joined forces for this year’s edition of Deliveroo’s Sustainable Packaging Challenge, where students can re-design Pho packaging for a chance to win £1,500 and potentially bring their design to life.
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ArticleReport urges EU to close national EPR gaps via Circular Economy Act
The upcoming Circular Economy Act must address ‘wide’ performance gaps between national packaging EPR systems across the EU, according to a study commissioned by EUROPEN and conducted by CIRCPACK by Veolia.
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ArticleUnilever’s upcoming innovation centre unites packaging design with other R&D
Unilever plans to open a $270 million Global Innovation Centre in the USA by spring 2029 – bringing packaging innovation under the same roof as other R&D processes to streamline collaboration and accelerate product development.
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ArticleBehaviour change pilot including KFC, McDonald’s and Nestlé cuts litter by 16%
A pilot programme involving major brands such as KFC, Mars, McDonald’s and Nestlé - aiming to demonstrate how sustained behaviour change activity can improve physical conditions and people’s perceptions of their local area – has reported a 16% reduction in food and drink-related litter.
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ArticleRCTP calls on policymakers to centre reusable transport packaging in Circular Economy Act
The Roundtable for Reusable Containers, Trays and Pallets (RCTP) is calling on policymakers to centre reuse and recognize reusable transport packaging (RTP) as a ‘strategic pillar of resilient supply chains’ in the European Commission’s Circular Economy Act proposal.
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ArticleIndustry urges EU Commission not to reopen Single-Use Plastics Directive
A joint statement signed by EUROPEN, Plastics Europe, European Plastics Converters (EuPC), European Plastic Films (EuPF) and AIM, the European Brands Association urges EU policymakers not to reopen the Single-Use Plastics Directive and create legal uncertainty.
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ArticleEllen MacArthur Foundation collaborates with Mars, Nestlé and more to scale collection and recycling in Brazil
Drawing on findings from a new report, the Ellen MacArthur Foundation has announced a project aiming to unlock approximately over €50 million in multi-year investment for collection and recycling systems in Recife, Brazil, in collaboration with the city, Brazil’s federal government, Clean Rivers and businesses including Mars, Nestlé, Pepsi Co and Unilever.
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ArticleFunding for Wayout’s drinking water infrastructure set to tackle plastic waste
Wayout has successfully closed an oversubscribed Series A extension, set to support the deployment of its distributed drinking water infrastructure and tackle single-use plastic waste.
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ArticleLola Valentina implements FedEx and Returnity’s reusable packaging system
Design firm and linen rental company Lola Valentina, based in Chicago, USA, has implemented the reusable packaging system developed by FedEx and Returnity to ship products within existing parcel workflows, integrated into the FedEx network.
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ArticleHow has the Middle East conflict affected packaging demand?
As the political situation in the Middle East begins to stabilise, Neil Osment, Managing Director of paper packaging market research company NOA, explores the impact of the war on the European packaging sector.
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ArticleRetailers recommend grace period and clarification as PPWR approaches
Led by EuroCommerce, retailers and wholesalers have urged EU Environmental Ministers to enforce a twelve-month grace period and further clarification surrounding upcoming legal deadlines under the Packaging and Packaging Waste Regulation.
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ArticleNew project seeks to recycle 400,000 tonnes of post-consumer waste by 2030
The Flexible Plastic Fund – a coalition comprising Ecosurety, CEFLEX, RECOUP, WRAP, and more – has launched FlexCircular, an initiative intended to help the UK recycle up to 400,000 tonnes of post-consumer flexible packaging by 2030.
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ArticleInside Ardagh Glass Packaging’s plans to reshape its business
Ardagh Glass Packaging recently announced the launch of a new strategic initiative through which it hopes to transform its business and respond to changing conditions in the global glass packaging market. To explore the key pillars, drivers, challenges, and PPWR-related concerns associated with this new strategy, we spoke with Alexander Kuzan, Ardagh Glass Packaging Europe’s new CEO, and Mark Porto, Executive Chairman at the Ardagh Group.
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ArticleWhy brands are integrating sustainability into other business operations
Why are so many big brands integrating their sustainability roles into other business operations – and what does that mean for packaging initiatives going forward?




