All Article articles – Page 2
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ArticleA deeper dive into the fight for European competitiveness
Competitiveness is a hot topic among policymakers in Europe. In this edition of the Brief, we take a closer look at the challenges to the EU’s industrial independence, and take stock of the current and upcoming measures designed to protect it.
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ArticleBarilla designs 99% of packaging for recycling and cuts out plastic windows
Barilla reports that 99.8% of the packaging it sells is designed to be recyclable, while 71% of the materials used in its packaging are fibre-based – and it has removed the plastic window from its pasta boxes to avoid ‘unnecessary’ plastics.
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ArticleUPM Specialty Materials and Paramelt reveal bio-based paper food packaging
UPM Specialty Materials and Paramelt have developed a bio and paper-based food packaging concept said to provide strong grease protection and improved end-of-life performance, particularly for bakery, fast food and convenience applications.
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ArticleDom Pérignon offers hidden message personalization
Champagne house Dom Pérignon has introduced a hidden message personalization option developed by drinks design agency Knockout, featuring a concealed shield which reveals the message during opening.
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ArticleWhat are the next steps for reusable packaging in retail?
In its latest report, the U.S. Plastics Pact sets out its vision for a successful reuse system in retail: a return-on-the-go model for food, home, and personal care products, starting in regions with existing reuse infrastructure.
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ArticleUnilever confirms talks to merge food business after Kraft Heinz rumours
Unilever has confirmed it is in talks about a potential transaction following widespread speculation that it would merge its foods business with Kraft Heinz’s condiment division.
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ArticleCroxsons targets weight reduction with new glass packaging solution
Glass packaging company Croxsons has launched Rightweight, its new solution for glass bottles and jars in the food and drink sector, said to potentially reduce glass packaging weight by up to 30%.
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ArticleSealed Air’s automated void reduction system tackles two box sizes per machine
Sealed Air has designed an automated void reduction system to process two box sizes on one machine, right-size corrugated packaging and avoid unnecessary waste.
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ArticleUnpacking Unilever’s Smart Series detergent pouches for auto-dose laundry
Unilever’s new Persil and Comfort Smart Series detergents are intended for auto-dose washing machines from Samsung. How does the product packaging fit into this growing market, and does it align with Unilever’s ongoing sustainability goals? Packaging Europe attended a media panel and spoke with Tati Lindenberg, chief marketing officer at Unilever Home Care, to learn more.
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ArticleTheegarten-Pactec introduces flow-wrapping machine for confectionery and snack bars
Theegarten-Pactec has announced its FPC6 flow-wrapping machine for manufacturers of foods including chocolate, confectionery and protein bars, said to combine ‘outstanding’ flexibility with advanced user-friendliness, digital networking and maximum process reliability.
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ArticleIndustry associations call on European Commission to ‘cut red tape’ in EU Environmental Omnibus
German industry associations including the Federation of German Industries, GemPSI and WVMetalle have signed a statement urging the European Commission to use the Omnibus proposals as a chance to simplify PPWR legislation for industrial and commercial packaging.
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ArticleUnilever and Kraft Heinz explore potential merger worth ‘tens of billions’
Reportedly, Kraft Heinz and Unilever were recently in talks to merge their food brands into a single entity worth ‘tens of billions’ of dollars.
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ArticleWhat does a new Netflix film say about the potential impacts of plastic exposure?
A new Netflix documentary, The Plastic Detox, explores a potential link between infertility and exposure to chemical additives in plastics – but is it a fair representation of the packaging industry? Packaging Europe watched the documentary to explore its claims, and consults the reactions of industry voices to understand its reception.
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ArticlePoly-Clip unveils clipping solution for liquid and paste foods
Poly-Clip has launched its clip-pak concept designed for liquid and ‘paste-like’ foods, where products are filled into a flexible film or synthetic casing tube and securely closed and portioned with clips.
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ArticleMondelēz International reduced virgin plastic by ~1,000 tonnes in 2025
Mondelēz International states it has achieved its global goal of 5% recycled content and transitioned from rigid plastic trays to trays containing ~80% recycled plastic across several European brands, enabling an annual reduction of ~1,000 tonnes of virgin plastic across Europe in 2025
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ArticleReport: How are the top brands progressing on packaging sustainability in 2026?
How have the top six FMCG signatories of the Ellen MacArthur Global Commitment – The Coca-Cola Company, L’Oreal, Mars, Inc., Nestlé, PepsiCo and Unilever – performed across key metrics and the initiatives they have taken to cut plastic waste and pollution across their portfolios?
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ArticleBioPak and Everest launch FSC-certified paper ice cream cups
BioPak and Australian ice-cream company Everest have teamed up on a nationwide rollout of FSC-certified paper ice cream cups, aiming to deliver the same ‘premium quality and craftsmanship’ with a reduced environmental footprint.
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ArticleStretch hood film with PCR content revealed by ExxonMobil and Reifenhäuser
ExxonMobil Signature Polymers and Reifenhäuser have collaborated on a ‘high-performance’ stretch hood film incorporating up to 35% post-consumer recycled (PCR) content, aiming to address contamination and inconsistency issues with household-sourced PCR in stretch hood applications.
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Article20 million coffee pods returned to Asda stores through recycling scheme
Asda claims that 20 million coffee pods have been returned to its stores as part of Podback’s recycling scheme, with over 250,000 Podback bags received via Asda’s toYou counters since January 2025.
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ArticleWhat mountain roads reveal about leadership, fear, and designing the future
To celebrate the company’s tenth anniversary, Searious Business founder Willemijn Peeters urges packaging businesses to ‘accelerate with purpose’ and tackle industrial, legislative, and financial roadblocks in pursuit of circularity at scale – and encourages industry leaders to join its Worst-Ever Packaging Challenge.