CRON’s advancement in the industry is an ideal example of Mike Fairley’s aforementioned comment opening Labelexpo 2017 that the industry is currently focussed on evolution, not revolution.
Valser, a Coca-Cola brand, has launched beverage bottles without labels, which feature the product information and logo embossed into the bottle with the barcode printed on the top of the lid.
Pernod Ricard is set to roll out a digital label system across its wine and spirits brands with QR codes that consumers can scan with their smartphones to access information on ingredients, nutritional values, and responsible alcohol consumption.
Idvac Ltd. has developed a bright white, non-pigmented metallised film that does not contain titanium dioxide and can be used for applications including barrier packaging and labelling.
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