The branded consumer goods company worked closely with Mondi to create the packs for the Swedish launch of its Frankful plant-based Tex-Mex range - soft tortilla wraps, tortilla crisps, and taco spices.
Each solution has been designed with the aims of providing premium product freshness for consumers and ensuring a standout appearance on the shelf for retailers. Mondi also says that it was able to support Orkla’s sustainability agenda, which includes launching healthier food products, reducing food waste, and offering environmentally friendly choices.
Soft tortillas will be one of the first food products to be packaged in Mondi’s BarrierPack Recyclable solution, which uses a high-barrier, lightweight mono-material and a reclose tape to keep the food fresh in its original packaging.
Meanwhile, Orkla’s spice mix will be packaged in a paper-based laminate, created from FSC-certified paper and a film made from renewable resources. According to Mondi, the high paper content ensures suitability for Swedish recycling paper streams.
The company says that the tortilla crisps will be kept crunchy and fresh in its metal-free high-barrier laminate, which makes it recyclable. This solution reportedly eradicates the need to include a metallised layer while retaining crispness and avoiding grease leakage.
Commenting on the launch of the partnership, Thomas Kahl, Mondi’s EcoSolutions project manager, said: “Our aim is to work closely with our valued partners through our customer-centric approach, EcoSolutions, in order to create sustainable packaging that works for the products, the customer and the environment.
“The challenge with Frankful was to find a solution that would ensure recyclable packaging materials while offering the required functionalities such as barrier protection, and still run on the existing machines at full speed.”
Åsa Gisel, marketing manager at Orkla Foods Sweden, added: “As a market-leading consumer goods company distributing across the Nordic region, we are committed to meeting the UN’s sustainable development goals – and as responsible sourcing is a key point in our strategy, Mondi has provided invaluable support to create improved sustainable packaging. The Frankful range offers consumers fresh, climate-smart Taco meal products that look good and of course, taste delicious.”