Spectra will be premiering a new range of pack designs at Packaging Innovations London designed to take products to another level.
Presenting a collection of prototypes aimed at taking packaging to new heights, The Skyline Range is the brainchild of Spectra’s skilled in-house product designers.
Cleverly using international skyscraper landmarks such as London’s Gherkin, New York’s One World and Tokyo's Cocoon Tower as inspiration, the firm’s creative team have yet again produced genuine originality according to Managing Director, Joe Maynard.
He said, “We’re continually amazed at what our designers come up with for our show appearances. These new concepts are undeniably ambitious and illustrate how ground-breaking ideas come naturally at Spectra. If brands need to make a statement with their packaging, then these packs will definitely make their products stand tall”.
The Skyline Range will take pride of place in Spectra’s central innovation display, a feature that always attracts interest on their stand. Joe Maynard believes the new design prototypes provide a dual purpose for the company.
He commented, “Sometimes brands need creative inspiration for their packaging and our pack concepts enable them the chance to see what can be achieved with imagination and skilled custom tooling”.
Come and see Spectra’s Skyline Range on stand D22.
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