All labels and labelling solutions articles
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ArticleEU Commission publishes harmonized labelling proposal for PPWR
The European Commission’s Joint Research Centre has developed a proposal to harmonize waste sorting labels under the Packaging and Packaging Waste Regulation – recommending unified pictograms, colour-coded symbols and receptacles, and more.
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ArticleM&S takes on ultra-processed foods with reduced ingredients on front labels
Marks & Spencer is responding to backlash against ultra-processed foods and previous criticism of its on-label transparency by displaying its stripped-back ingredient lists on the front label of its packaging.
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PodcastLessons for scaling up reusable packaging
Legislation is driving an urgent need to scale up reusable packaging systems. What levers are available to us to shift from limited pilots to volume deployment? Noam Assael talks to Tim Sykes about the lessons Avery Dennison has drawn from market activities and collaborative projects - covering the wider preconditions for scale-up, the crucial need to optimize profitability, and why it’s necessary to mobilize the consumer as a key stakeholder in systemic change.
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ArticleChemical packaging and labelling regulation postponed by European Council
Today, the European Council has approved plans to postpone rules on the labelling and packaging of chemicals to January 2028 – a move hoped to give businesses more time and legal certainty when implementing changes.
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ArticleRecyclable label, sleeve, pouch and lid portfolio for dairy packs revealed
CCL Label has unveiled a portfolio of labels, sleeves, pouches, and lids for dairy packaging, collectively designed for existing recycling streams with the aim of Packaging and Packaging Waste Regulation (PPWR) compliance.
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ArticleReusable packaging industry rallies behind unified reuse symbol in Europe
Reusable Packaging Europe and the New European Reuse Alliance have led a joint industry statement calling for the European Union to introduce a ‘clear and enforceable’ symbol for consumer-facing reusable packaging, yet allow exemptions for individual assets in B2B operations.
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ArticleMispackaged ice cream recalled as undeclared nuts risk allergic reactions
Blue Bell Ice Cream has voluntarily recalled a limited quantity of its ice cream after it was mistakenly distributed in another flavour’s packaging, resulting in undeclared health risks for consumers with nut allergies.
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ArticleSustainability Awards 2025 Finalist Interview: A shelf life extending label
Ahead of the big reveal of the winners of Packaging Europe’s Sustainability Awards, we have spoken to a range of finalists to hear more about their solutions. Today we hear from Fresh Inset and Avery Dennison about Vidre+ , which aims to extend fruit and vegetable freshness.
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ArticleFrance referred to Court of Justice for violating labelling requirements
The European Commission has referred France to the Court of Justice of the European Union for enforcing nation-specific labelling requirements for waste sorting instructions, allegedly preventing the free movement of goods across the continent and violating EU law.
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ArticleStickers on Makro’s fresh produce suggest recipes for ripening produce
Makro and VML have applied stickers to fresh produce with visual indicators of the product’s ripeness and serving suggestions for each stage – a move intended to tackle unnecessary food waste.
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ArticleThe Brief: What EU law still says about misleading sustainability claims
As the European Commission withdraws its Green Claims Directive proposal, how else does EU law protect consumers from ambiguous or deceptive sustainability claims? We delve deeper into the legal landscape in this edition of the Brief.
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ArticleA glimpse into the label industry's future at FINAT's European Label Forum
AI and environmental sustainability dominated the discussion at the annual European Label Forum. On behalf of FINAT, James Quirk reports.
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ArticleAnnouncing the finalists of Packaging Europe’s Sustainability Awards 2025!
After another year of top-tier entries across the board, the first round of judging has come to a close – now the international, expert jury of the world’s most prestigious sustainable packaging competition reveals the finalists of the Sustainability Awards 2025!
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ArticleAmazon automates made-to-fit box, paper bag, and label processes in Europe
Intending to reduce its packaging waste, Amazon is deploying automated machinery across its European operations, including made-to-measure box and paper bag technology and a labelling device suitable for products shipped in their own packaging.
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Article‘Plastic-free’ paper tags designed for recyclability, and biodegradability
Made from FSC-certified paper, Sev-Rend’s High-Strength Paper Wine Glass Tags claim to be plastic-free, recyclable, and biodegradable while maintaining their integrity and facilitating traceability.
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Sponsored ContentAdhesives, logistics, and legislation: the keys to beverage reuse and refill?
As incoming legislation incentivizes reuse, what factors are holding bottles back – and how could water-based adhesives help? Elizabeth Staab, global packaging sustainability manager at H.B. Fuller, talks challenging logistics, carbon footprints, legislation, and more in the latest edition of our ‘In Conversation With…’ series.
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ArticleWhere L’Oréal stands after missing sustainable packaging goals for 2025
L’Oréal Groupe has failed to meet several of its sustainability targets for 2025, missing its 100% recyclable, reusable, refillable, or compostable plastic packaging goal by 51%. We take a deeper dive into its packaging progress so far and the feasibility of its ambitions for 2030.
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ArticleNew machine bundles medium-sized bag multipacks with label applicator
A new, compact machine from Benner MSA and HERMA bundles bags into 20 to 30 medium-sized multipacks per minute and seals them with labels – a solution designed to help customers save on costs, labour, and packaging materials.
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ArticleFedrigoni supplies resistant, embossed, recycled wet-glue labels for premium products
Intended for use in the gourmet food, beverage, and wine and spirits industries, Fedrigoni’s new Wet-Glue Collection includes wet-strength papers made from virgin, alternative, and recycled fibres – complete with high barrier properties, printability, and visual impact.
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ArticleAntalis provides 30% post-industrial recycled PP for packaging and POS displays
Antalis has unveiled Priplak R30, a white and coloured polypropylene range containing 30% post-industrial recycled content – intended for use in packaging, labels, point-of-sale displays, and more.




