Be Green Packaging, a manufacturer of molded fiber packaging solutions, is disrupting the way consumer packaged goods (CPG) products differentiate themselves in the marketplace.
Be Green Packaging uses a proprietary blend of renewable, natural fibers to produce color-rich, custom packaging solutions such as trays and inserts that can be molded into an infinite number of shapes (cylinders, curves, compartments, etc.). These are suitable for a wide variety of applications including consumer electronics, household chemicals, personal care, cosmetics, specialty foods, toys/games, hardware, health/fitness, wine/spirits and jewelry.
“Consumer pressure for marketers to reduce the amount of plastic that enters the waste stream has never been greater. However, CPG companies, still have to be able to protect and differentiate their products in a competitive retail environment. Be Green’s molded fiber packaging meets those objectives,” explained David Gray, director of business development, Be Green Packaging.
The company’s molded fiber trays, with their “soft-to-the-touch” surface, can be made in any Pantone® color to support branding goals and creative visual impact. Unlike thermoformed plastic containers and other molded fiber trays, Be Green’s investment in proprietary engineering has resulted in a “zero draft angle” solution which means straight, no-slant sidewalls. The molded pulp surface will also accept silk screen and laser inkjet printing, or a label.
“Consumers are drawn to beautiful packaging, but they also want to know they are buying a product that has been packaged in materials that are kind to the environment. Our molded fiber packaging is compostable, recyclable and biodegradable,” Gray said.