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Consumer Experience

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After a number of customer trials, Brittpac have launched a comprehensive range of PET paint cans with and without handles using rPET aimed at the £2.3 billion UK Paint and DIY Market. more

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How can neuromarketing – using combinations of biometric measuring techniques to analyse consumer reactions – be a tool that makes packaging development more efficient? more

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Andy Pretious, UK sales and marketing manager at Automated Packaging Systems, reveals how small changes to the packaging operation can help companies to tailor their offering to meet increases in demand during key periods. more

Graeme Smith of Mondi addresses the goals for sustainable packaging and the need for the whole value chain to embrace the responsibility for bringing through a new generation of resource-efficient, recyclable solutions. more

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Be it a chocolate bar, pet food or a yogurt: the packaging of these products could soon be enriched with digital information perceptible by consumers via smartphone. more

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Malibu and Kahlúa are launching a brand new technology demonstration and rapid prototyping space at their global headquarters in Stockholm, a city second only to Silicon Valley when it comes to creating successful startups more

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ProAmpac, a leader in global flexible packaging, announced today its novel four-sided, tetrahedron-shaped E-Z SnackPak™ pouch in partnership with PepsiCo Mexico Foods for the Doritos® IcognitaTM brand has won two industry awards. more

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The increasingly ethical and health-conscious demands of consumers is driving new quality standards and has inspired Gabriel-Chemie to introduce a new range of products to answer the demand for Halal and Vegan-compliant products. more

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In response to the positive reception of the initial product launch, Pregis LLC is adding new pink and black colour options to its Inspyre protective packaging brand. more

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Ardagh has announced the introduction of Kahlúa Espresso Martini in Nitro Cans. The Nitro Can is the ready-to-drink (RTD) packaging solution for nitro beverages and was launched in late 2016. more

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Mondi Styria have launched a pair of next-generation films developed for multilayer BIB products used to package liquid food products and more. more

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Talkin’ Things®, a leading innovator in product communication platforms and Closure Systems International (CSI), have collaborated to integrate smart packaging technology into CSI’s global platform of closures. more

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Neopac will introduce a new eyecare solution at CPhI in Madrid, October 9-11. At Stand #2B42, the company debut its SteriDrop™ tube, which provides exemplary protection and delivery of preservative-free eyedrops. more

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The new NFC-Label and corresponding smartphone app make it possible for users to unequivocally verify if the product is still in its originally sealed condition or has been opened before. more

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In today’s cluttered and hectic world consumers crave simplicity and understated elegance. The long term trend – sustainability – creates an increasing pressure on luxury brand owners to reduce the environmental impact of their packaging. more

WestRock Company, a leading provider of differentiated paper and packaging solutions, has extended its Connected Packaging suite through a strategic partnership between its Multi-Packaging Solutions business and A+Be more

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Revealing the winners of the prestigious Awards for Packaging Innovation! Packaging Europe’s Tim Sykes, a member of the global judging panel that assembled in Houston to scrutinise the entries, looks back on the competition and its deserving winners more

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Packaging Europe has announced the top four submissions in each of the six categories of the Sustainability Awards 2018, as judged by the seventeen-strong, independent jury representing the breadth of the European packaging value chain. more

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The Safety Knife Company is delighted to announce the development of a new solution to help consumers with difficult to open blister and clam shell packs. more

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Anthem have received a Silver award for their ‘Minted’ concept which challenges oral care category norms. more

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Innovation Spotlight

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