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Tubex also brings to the market the shoulderless plastic tube. By applying a patented production process the cap is directly welded onto the tube sleeve and the production of the shoulder is omitted completely. Through this manufacturing process the material saving can be up to 40 per cent compared to standard plastic tubes.

Complementary dispensing

Advances in solutions offered on the personal care market need to be reflected by the systems that dispense them. Aptar Beauty and Home, which designs and manufactures dispensing systems for cosmetics and perfumery offer a new alternative application method to suit the needs of the market. Star Drop offers simple and intuitive application to complement a foundation formula with an ultra-fluid texture that makes it difficult to apply. The application method boasts a new generation valve capable of releasing just the right amount of product for a tailor-made dose, guaranteeing controlled, hygienic and waste free application.

The ultra-fluid texture of this foundation formula makes it difficult to apply, hence the idea of an alternative application method christened Star drop, boasting a new-generation valve capable of releasing just the right amount of product for a tailor-made dose.

As personal care products advance and diversify, so innovative packaging is evolving and supporting the growing needs of the market.