Amcor has produced a new skincare stick applicator for sports brand Decathlon using 87% recycled polypropylene.
Amcor claims that each applicator offers a 17% lower CO2 impact versus virgin resin. As the stick applicators are mono-material, the company also says that they are “recycle-ready” and can be recycled where the appropriate infrastructure is in place.
“Our customers want a quality product that they can easily use on the move, so the stick format is ideal. We challenged ourselves to also provide a more sustainable option that would still deliver the high performance,” says Laurent Dujardin from Decathlon.
The new pack uses material created by Amcor’s Cleanstream technology, which mechanically recycles household polypropylene (PP) waste into recycled plastic that is suitable for contact-sensitive applications. Cleanstream uses automated identification, sorting and decontamination to achieve the quality of polymer required.
This packaging format is being used by Decathlon for two products, an anti-chafing stick and a sunscreen stick. The anti-chafing stick was designed by a team of athletes. A key consideration was for the product to be easy to apply without the user getting their hands dirty, as well as the pack being small and easy to carry.
The same logic applies to the SPF50+ sunscreen stick, which is water and sweat-resistant to suit sportspeople. Amcor’s stick seeks to offer a wide surface area that enables the consumer to quickly and efficiently apply the product contents, while being small enough for easy transport.
“The ability to include rPP through our proprietary CleanStream technology means we can offer brands like Decathlon the perfect combination of convenience, performance and environmental responsibility,” said Marine Sueur, sales director, France at Amcor.
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