3D Neopac has developed SpringTube™, a packaging solution for cosmetics, personal care products and other applications, including art paints. The tube is designed to maintain its shape while reportedly delivering a host of additional benefits for consumers, brand owners and manufacturers.
Featuring a tamper-evident, push-on PE flip-top cap, the printer-friendly SpringTube™ can be decorated via digital, flexo or coldfoil processes. For product protection, 3D Neopac argues that an ethylene-vinyl alcohol (EVOH) barrier preserves oxygen-sensitive formulas and helps extend the shelf life of beauty and personal care products.
For manufacturers, SpringTube™ is flat extruded with an EVOH barrier for longer shelf life and accurate thickness control for smooth processing and dimensional stability. 3D Neopac extrudes and direct prints the solution’s substrate and mounts the tube’s shoulder and cap – an inhouse, turnkey production process, apparently lending itself to efficiency.
Since the SpringTube’s unique composition maintains the tube’s shape during use, the company argues that its new product shows well both on shelves and, in forums such as online demos and on camera. The tube’s “easy-open caps”, which also are available with a tamper-evident feature, purportedly provide additional safety and user-friendliness. In addition, individualized coding can be applied to each tube for consumer participation in competitions, local events, special rebates or collector series.
The direct-to-print SpringTube™ offers brand owners an array of customizable design options like digital print, flexo print, and cold foiling. SpringTube™ can feature colored or metalized caps and offers high flexibility properties to replace existing label tubes. SpringTube™ can be individualized down to the unit level by variable data printing, allowing brands to create on-package marketing activities such as sales promotions, competitions, collectibles or games.
“The novel SpringTube solution appeals to various markets in the US and India due to its user-friendliness, versatility, and unique design options,” says Ritesh Patel, Head of Sales & Marketing at 3D Neopac India. “Such innovation further demonstrates 3D Neopac’s commitment to best serving the needs of local and international customers as well as other stakeholders throughout the product lifespan.”