Industry rallies behind simplified environmental certification process

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The European Organisation for Packaging and the Environment (EUROPEN), the Alliance for Beverage Cartons and the Environment (ACE), and the Confederation of European Paper Industries (CEPI) are among the signatories calling for a “simplified procedure” to be introduced under the EU’s Green Claims Directive – streamlining the verification process for claims that are based on recognized methodologies or do not require a full life cycle assessment.

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