The new Metalvac metallized paper sample collection debuts the slogan “Let it shine”, which serves as the backbone for the entire communication campaign and is an invitation to get to know the versatility of the product range on the covers of the three catalogues that make up the collection.
With a minimalist, elegant design, the new collection contains three catalogues, one for each of Metalvac's main applications:
- Wet-glue Labels: labels for beer and beverages.
- Pressure-sensitive Labels: papers designed for self-adhesive.
- Tobacco & Packaging Range: inner-liners for cigarette packets, gift-wrap paper, wrappers for chocolate and food products in general.
The catalogues, available in English, Spanish, Italian and French, contain general information about the range, and technical specifications as well as samples of all the products.