Philippe Horcholle

Technical Marketing Manager, STMicroelectronics

After working for over 15 years in the field of smart cards and security, Philippe is now responsible for NFC / RFID solutions for the EMEA region at STMicroelectronics.


About the Session

 

NFC Technology for Smart Packaging… Going Beyond Traceability

Mon 14 Nov, 16:30 PM – 17:00 PM (30 Mins) • Presentation Area II

Packaging solutions are primarily used to prevent product damage, but they are nowadays enhanced with new features enabling additional use cases.

Using NFC technology is the key to making your packaging solutions smarter and traceable, and turning them into a way to engage with your consumers. Yet, overcoming the integration constraints and tailoring your NFC design to your use case require technical expertise, and you may not know where to start.

In this session at AIPIA World Congress, we will show you inspiring use cases and recent success stories enabled by NFC. We will present you our ST25Connect program, which helps companies implement and deploy their NFC projects from the start to the end, ensuring their success.