Managing Director, HD Barcode LLC
Gary L. Parish is a graduate of the University of Maryland, holding a Bachelor of Science Degree in Business Administration. His first entry into security was as a Bureau of Criminal Investigations Detective for the Prince George’s County Police Department. Entering the private sector in 1979, he created the first online validated vision system for pharmaceutical label security in the United States. In 1982, he developed the first vision system for verifying product authenticity by image analysis, later providing solutions after the Tylenol poisonings to protect and secure packaging.
In 2014, Parish and his partner, David Naddor, patented the most advanced 2D code in the world, HD Barcode with the ability encrypt and embed over 50,000 times more data than a retail UPC code or 200 times that of a QR Code. Each agency is provided their own “code generator” with the ability to provide codes that only their authorized users can decode. The code basically becomes a memory stick on paper allowing each user to embed photographs, medical and emergency contact information, even blueprints or biometric data in the code that can be applied to an ID card or building. No internet, database, or cellular connection is required, Once the code is printed, the information stays with the citizen or on the door at the school.
In 2022, Parish introduced HD SmartCode and HD MultiCode to prevent counterfeiting, diversion, and provide directions for use for packed ingredients.Parish has authored and co-authored multiple articles for various technical publications and has won numerous awards for innovation.
About the Session
HD MultiCode: Up to Four Codes in One for Brand Protection, Track and Trace, Prevent Diversion, and Product Description or Directions for Use for Customers
Mon 14 Nov, 15:50 PM – 16:20 PM(30 Mins) • Presentation Area III
Providing the most advanced 2D code in the world, HD Barcode can be provided as a HD MultiCode with up to four individual codes together to provide both manufacturers and consumers, public, and secure private information to:
Provide brand protection to prevent anti-counterfeiting with or without the Internet Provide two different secure HD Barcodes to provide track and trace information;prevent diversion;identify other unique anti-counterfeit features on the label or container that only authorized readers can decode.
Allow consumers to read a public QR Code from their Smartphone for authentication. An optional fourth code to provide directions for use or ingredients that can be read in any language on a Smartphone.
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