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Connected Packaging Lead, Jabil Packaging Solutions Speaker bio coming soon! |
About the Session
How Connected Packaging Can Improve Agility in a Post-Pandemic World
Mon 14 Nov, 12:10 PM – 12:40 PM (30 Mins) • Presentation Area I/Main Stage
The Covid-19 pandemic, growing geopolitical instability and rising inflation have all contributed to a consumer marketplace that exists in a constant state of flux. For consumer packaged goods brands, It’s never been harder to forecast performance or riskier to introduce new products. But connected packaging, with point-of-use data mining inside the home, promises a solution for increasingly data-driven CPG’s. The ability to truly understand consumer usage patterns in real-time will provide the most forward-thinking CPG’s with the edge they need to win.
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