Sustainable premiumization: trends in wine & spirit labelling

Pressure has been mounting on the international community with growing numbers of businesses, NGOs and governments supporting a legally binding treaty to address plastic pollution on a global scale. In this panel we bring together key stakeholders across the plastics value chain to ask why this is needed, what key elements the Treaty should contain, as well as exploring financial, regulatory and brand perspectives on this issue.


Speakers:

Paola Iannone, VP Marketing and Communication, All4Labels

Massimiliano Martino, CTO, All4Labels

Tobias Rug, Head of All4Graphics, All4Labels

Vladimir Tyulpin – Market Segment Leader – Premium Packaging Solutions, Avery Dennison

Bernd Dangelmeyr, Sales Manager EMEA, H+M (a Kurz Company)

Moderated by Tim Sykes, Brand Director, Packaging Europe