Sustainability Perspectives: Flexible packaging - plastics vs paper

Sustainability is key when it comes to innovation and developments in both paper and plastic flexible packaging. Many consumers perceive paper as the go-to recyclable packaging material of choice. But is this perception based on facts? Dr. Achim Grefenstein, Senior Vice President of Group R&D at Constantia Flexibles discusses the role of material innovations and new guidelines can play to boost packaging circularity.