magnific_show-this-recyling-bag-si_l7bUHZ2gv9

Rapids Paper + Packaging has announced the commercial expansion of its ECOVA® portfolio.

Comprising of heat-sealable and functional barrier paper packaging solutions, the portfolio aims to give brands new opportunities to reduce plastic use across a broader range of flexible packaging applications.

The new ECOVA Barrier line combines heat sealability with barrier performance tailored to specific applications, enabling paper-based formats to deliver the product protection and converting performance required for real-world packaging applications.

Heat sealability is designed to allow paper to be used as a flexible packaging material, and functional barrier performance expands the applications where paper can be used. ECOVA Barrier builds on the existing ECOVA platform with moisture barrier performance designed to protect products that require greater resistance to moisture vapor transmission.

With a moisture vapor transmission rate (MVTR) of <0.7g/100 in2/day (<10g/m2/day), this commercially available structure is designed with the aim to open additional opportunities for brands to replace plastic in select food and consumer goods applications.

Utilizing patented Paperlock® technology, all ECOVA packaging structures are heat-sealable and designed to run on existing flexible packaging equipment without requiring wholesale changes to existing packaging operations.

ECOVA paper packaging solutions are compatible with vertical and horizontal form-fill-seal equipment, as well as pouching equipment, and can be purchased as rollstock or in premade pouch form, designed in mind to help brands transition to paper packaging with minimal operational disruption.

“We’re seeing significant interest from brands across a variety of market segments, all exploring a shift to paper-based packaging,” says John Wilson, Director of Marketing at Rapids Paper + Packaging.

“Their sustainability goals, however, can’t come at the expense of product protection. This expansion of the ECOVA platform gives brands a practical path forward, combining heat sealability, compatibility with existing packaging equipment, and barrier performance in a commercially ready solution.

“Together, these capabilities enable brands to reduce plastic use by adopting paper-based packaging and advancing sustainability and EPR objectives.”

If you liked this story, you might also enjoy:

The ultimate guide to global packaging sustainability regulation in 2026

PPWR timeline: the key dates to know

A closer look at the most innovative packaging solutions

Strategic learnings from the Sustainable Packaging Summit