New Delhi based Weldon Celloplast has been appointed by EFI™ as sole agent for its versatile and high productive Jetrion® industrial inkjet systems throughout India. This is a significant move designed to satisfy the significant rise in interest throughout India for the company’s innovative solutions for next-generation digital technology in the label printing and converting sector.
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EFI’s series of label production systems includes the UV-curable high-speed Jetrion 4900 which combines printing and finishing in a single digital platform, simplifying short- and medium-run lengths, reducing waste and increasing efficiency while providing the lowest cost per label. Eliminating chemicals leads to more environmentally aware practices, and users also benefit from faster throughput and streamlined workflow, combined with improved flexibility and the ability to enter related markets, such as direct mail, brand protection and anti-counterfeiting applications.
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Established in 1982, Weldon Celloplast, specialises in supplying state-of-the-art solutions and consumables to print houses throughout India, partnering with them to make the move from analogue to digital production. Well established as a one-stop
shop for narrow web label convertors, the company recognises the growth in demand for lower volumes and greater versatility, and the addition of EFI’s Jetrion systems into its portfolio enables it to respond by offering solutions that increase productivity and optimise performance across all run lengths.
PawandeepSahni, Director at Weldon Celloplast, claims: “This technology will enable printers to deliver to their customers immediately with digitally printed labels on demand.” Acknowledging the growth potential in this market segment, Frank Janssen, Sales Development Manager at EFI Jetrion, adds: “With Weldon Celloplast we have found the bridge towards the Indian label industry, and we’re looking forward to delivering the best partnerships to an industry which is expanding quickly.”